Keep Jumbo Wild — The Ktunaxa First Nation, conservationists and backcountry skiers have joined the fight against the Jumbo Glacier Resort, which threatens an area where the land is wild and skiing is a way of life.

“The Ktunaxa people have been in this valley for 9,000 years, that’s 400 generations,” explains Joe Pierre, a Ktunaxa First Nation citizen. “We should be able to say, ‘No!’ and our ‘No!’ should be heard.”

The Ktunaxa are at the heart of a fight to protect the Jumbo Valley in British Columbia, or as they know it Qat’muk – the sacred home of the grizzly bear spirit, from developers who hope to turn it into an all-season resort. They are supported by a majority of local people, conservationists and backcountry skiers who all oppose plans that would cause irreparable damage to a unique area of natural beauty and habitat for wild bears.

Patagonia have released this eight-minute short preview to the upcoming feature film Jumbo Wild, which looks in-depth at a battle that has been raging over the last 24 years to keep the Jumbo Valley wild and protect it for future generations.

Find out more about the issues in the film and sign the Keep Jumbo Wild petition. Support the campaign with the on social media by using #KeepJumboWild.

Latest on Huck

An unnerving portrait of the USA’s fractured society
Photography

An unnerving portrait of the USA’s fractured society

A new photobook explores America’s increasing inequality, division and toxic culture wars in a historic election year.

Written by: Isaac Muk

“Music can save you for a day”: Touché Amoré on social media and subcultures
Music

“Music can save you for a day”: Touché Amoré on social media and subcultures

To celebrate a new album and reflect on a decade and a half of being themselves, frontman Jeremy Bolm chats about opening up via lyrics, subcultures in the internet age, and the hardcore re-revival.

Written by: Isaac Muk

Meet the Paratriathlete who cheated death twice
Outdoors

Meet the Paratriathlete who cheated death twice

A near fatal training crash ruined British Paralympian George Peasgood’s Paris 2024 plans. As he recovers, his life and outlook are changing – will LA 2028 be part of his future?

Written by: Sheridan Wilbur

A glimpse of life for women in Afghanistan under Taliban rule
Photography

A glimpse of life for women in Afghanistan under Taliban rule

‘NO WOMAN’S LAND’ has been awarded the prestigious 14th Carmignac Photojournalism Award and will be exhibited at the Réfectoire des Cordelieres in Paris this autumn.

Written by: Isaac Muk

In Photos: A decade growing up in pre-gentrification Lower East Side
Photography

In Photos: A decade growing up in pre-gentrification Lower East Side

A new photobook provides an up-close-and-personal look at the life of a Puerto Rican family, documenting them growing up as the world changed around them.

Written by: Isaac Muk

This summer taught us everything is... marketing
Culture

This summer taught us everything is... marketing

Months of historic political violence, memes, auras, and, of course, ‘brat’ has newsletter columnist Emma Garland asking if anything is real anymore?

Written by: Emma Garland

Sign up to our newsletter

Issue 81: The more than a game issue

Buy it now